Agents Online Real Estate Forums, Discussion, Realtors Marketing Tips

Follow AgentsOnline on Twitter

Click Here to display our logo on your site and link to us!
AgentsOnline Real Estate Discussion Forums Logo

Realtor CommunityA popular online real estate community since 1998!


Advertisements


Sponsored Links
Advertisements
How To Advertise Here
How To Advertise Here

Good Idea!
Realtor Promotion Service

Sponsored Links
(Views)Popular Topics
I MAKE 100 COLD CALLS EVERY DAY & LOVE IT! 28655045
No new orders today 13162349
Stupid MLS comments. 3385111
What do you know about Froy Candelario, top agent in USA 1250054
Stupid QC comments and BPO requirements. 1115312
New HUD Listing Brokers---Any Update? 1069694
Is there religious content in Buffini class? 858546
Let's talk about our cars 709779
Most common items found at an REO 639428
Name that Flick. Great movie Lines. 632154
Pay it Forward - BPO/REO Tips & Tricks I & II 626268
REOTRANS 473159
EML 459238
Main Street 456367
asset val seminar in colorado 428622
assist 2 sell or 1 percent realty? 360278
HOMONYMS - There, Their, and They're 335261
Evalonline 300211
Land America 285053
Mainstreet 261860
Matched Content
Topic Options
Rate This Topic
#453350 - 07/06/16 04:06 AM Free Personalized Premium Presentation Folders Question
MarketingMadman Offline
Junior Member

Registered: 07/06/16
Posts: 7
Loc: Michigan
Dear Fellow Broker/Owners,

I was wondering how you feel about using free premium folders for offers, property comparisons, closing documents, open houses and other uses.

The folders are paid for by small ads in the folders.

And you’ll save about $10,500 and around 210 labor hours for design, production and printing.

Please advise

Thanks
The Measurable Marketing Madman.

Top
Advertisements
#453351 - 07/06/16 04:23 AM Re: Free Personalized Premium Presentation Folders Question [Re: MarketingMadman]
Vermont Offline
Major Contributor

Registered: 04/12/08
Posts: 7911
Loc: Vermont's North-East Kingdom
I don't use them . . . . although we are solicited by dozens of people like you each year.

What you may not realize is that all of those small ads serve to detract from the content of what we're presenting inside, making your folders counter-productive, or of negative value . . . . whether they're free or otherwise.

Our Message has to be pre-eminent !
_________________________
Dale C. Hittle of GOLDEN RULE PROPERTIES in Glover, Vermont
Where We're Always Striving To Put Together "THE FAIR DEAL"

Top
#453397 - 07/11/16 07:17 AM Re: Free Personalized Premium Presentation Folders Question [Re: MarketingMadman]
MarketingMadman Offline
Junior Member

Registered: 07/06/16
Posts: 7
Loc: Michigan
Thanks Vermont for your input, it is very helpful.

Yes, they are not for everyone and the ads can be a distraction.

It turns out, there are a lot of Real Estate Brokers who order and use these free presentation folders.

In fact, my client shared with me in the history of their biz, they have over 3750 different Real Estate Brokers who have ordered over 6.5 million folders.

So there are Real Estate Brokers/Owners who seem to understand the value of these folders and the relationships that develop from the trusted vendors who do advertise with them.

And, once again, thanks for your helpful comments and now have an idea why they are not for everyone and are a fit for only certain Real Estate Brokers/Owners.

Measurable Marketing Madman


Edited by MarketingMadman (07/11/16 07:18 AM)

Top
#453402 - 07/11/16 08:58 AM Re: Free Personalized Premium Presentation Folders Question [Re: MarketingMadman]
Vermont Offline
Major Contributor

Registered: 04/12/08
Posts: 7911
Loc: Vermont's North-East Kingdom
I'm sure every Broker has a few hundred (or a few thousand) such Folders laying around gathering dust. If I need a Folder for an important presentation or something containing valuable information content, then I'd always prefer a "plain jane" enclosure, or one that's embossed with ONLY my Firm's Name and Logo.

We need to remain focused on what our objective is, and that ISN'T handing out cutesy advertising copy on behalf of the Vendors of other products and local services; regardless of how FREE your folders are.

When you come around to recognize that the majority of our fellow Americans now lack the attention span of a DayFly, you'll agree that it's prudent to never give them too many things to think about at once.

But Good Luck selling the ad space on your folders anyway !
_________________________
Dale C. Hittle of GOLDEN RULE PROPERTIES in Glover, Vermont
Where We're Always Striving To Put Together "THE FAIR DEAL"

Top






Google Custom Forum Search

This Google Custom search may do a better job of searching the forums for some keywords than the old forum search does. The results do not include threads from the Asset Managers Forum however. To search that forum you will need to be actually in the Asset Managers Forum and you will need to use the old forum search below.
Search

Newest Members
alexi, van phuc, ngibrealtor, nyropist, Workslocal
30353 Registered Users
Who's Online
7 registered (Mr. Clean, Trouble, NextStep, RonnieEmz, estatereal, 1 invisible), 51 Guests and 6 Spiders online.
Key: Admin, Global Mod, Mod
Shout Box

Top Posters (30 Days)
Vermont 25
CathCoy 24
gitmonee 22
Trouble 18
Daniel1234 15
T.T. 14
CaliRealtor23 14
estatereal 13
AbrahamWalker 12
Vincent2011 12
RonnieEmz 12
Z06Fanatic 11
Lucky Leonardo 10
Suburban Gal 8
sualk54 7
Facebook

How To Advertise Here


This site presented by RNC Internet Services