Rich,
Thanks for the answer to my recent post about relative sites.

My question is regarding content in respect to the effect that it has on PR and also SE rankings. I understand that a user friendly site has alot of valuable and useful content but how do search engines evaluate the content?
Do they just examine the pages for keywords? Do they analyze the page to see how many words there are and look at file size for each page?
Is more content better meaning is it really that much of an advantage to have a total of 200 pages of good content on your site as opposed to say just 50?

Thanks,
Henry

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Dutchess County Real Estate

Henry as you probably know, what works for SEO purposes can change daily with algorithms used by search engines.

You want to strike a balance: Repeat important keywords, but don't use hidden keywords, repetitive keywords or other tricks (no kidding, I saw a site from an agent in my office whose webmaster had hidden "service" at least 3 dozen times - enough to keep her OFF some major search engines!).

Use your specific keyword in your page title; your headline; use it in the body of your copy at least 2-3 times, maybe 4-5 but not more. Include it in your meta tags, but don't get carried away - keep keyword meta tags under 300 characters if you can. Use it again in your description meta tag, but again, keep that one short, like 60-100 characters.

Use it but don't OVER use it. And do it for EVERY page on your site (the mortgage page, the listing page) - using the specific keyword for that page in the meta tags.

I have a guide from a site service I use, and it's free, email me offline at guide@seucaskey.com and I'll send it. It's a PDF attachment so be sure you can accept it. If anyone else would like a copy, please use the same email and don't post your request here as a reply, thanks!

Sue

Hello Rich,

Site content is very import. For example in my niche mortgages and refinance, there are millions of sites. However the top ranking sites have many pages. Some of the pages or spammy.

It is my opinion that google gives higher priority to sites with hundreds of pages of content. That is how you establish yourself as a authority site.

[This message has been edited by jseamless (edited 08-15-2004).]

More importantly a content rich site gives the visitor more reasons to stick around and come back. Most important thing is to keep the visitors you do get. Without good content, why would they stay?

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