Hope this is OK but I am an ex Realtor and for years have wanted to somehow dump all of my knowledge good or bad about marketing as a Realtor on or offline. I have finally commited myself to try to give back to the internet for giving me a lot of the knowledge that I now have. I have setup a website as well as an ongoing weblog. Here are the websites:
Realtor Internet Marketing website
Realtor Marketing Weblog
I have tried to make sure that the info I am dumping into both is both useful and makes a Realtor think before mailing so let me know what you think

Not bad! Thanks

I like your website and a lot of the information you have up. Great job.
Suggestion: You might have a section devoted to comparing online lead companies and the benefits / disadvantages of each.

Some of the things you might compare are:
different pricing models:
1. pay per lead vs back end % fees
2. length of contracts (including penalties for quitting)
3. quality of leads from each company

I noticed you had housevalues as a link on your website and I might caution against buying leads that lead a consumer to think they are only there to get a value of their home. Then they are surpirsed when they hear from multiple realtors because they had no intention of buying or selling. You want your leads to expect a call from a realtor and you want them to be people who are interested in buying or selling a home.

Online lead generation should be a significant focus for your marketing. Keep in mind that you can generate a great deal of traffic to your website ... however, what you really care about is the people who are likely to close tranactions with you!