Can anyone suggest a pay-per-vistor or pay-per-click service that delivers quality RE leads at reasonable price? The prices at Google and Overture are too high for me.

I've invested a lot of money on online leads and Im bordlerline at a conclusion that you need to offer a reason to generate good leads.

Leads for house values are too general to be of any value for example but leads for 1 percent commission is prequalified if you are onepercent realty or ipayone.com.

Target marketing is key to online advertising. I've seen maybe a half dozen sites that deliver quality leads.

Housevalues and agent matching sites will cost you more time than sales.

There are many cost effective alternatives to Google Adwords PPC for "mycity real estate". For example, you can run a ton of low cost PPC on Google targeting local residential communities or gated communities.

While individually they may not generate a lot of clicks each month, when you put them all together you can probably generate a decent flow of traffic. You may need to run 20, 30, or 50 ads - but at 5 cents to 10 cents a click it can be worth your investment.

Of course, nothing beats a great SEO program!

Google delivers the best traffic for us, it's cheaper than Overture and seems to deliver more traffic than we need. You can set it for $5.00 per day or less if you want and you will get more than enough traffic, plus it's all directed traffic. I think you can go VERY low on the cost per click also. Don't know of any that cheaper, there probably are, but you get what you pay for.

I like google because ads get syndicated on thousands of targeted websites.

I'd recommed Google as well, adwords drives over 50% of the traffic to my site.

You mentioned you're looking for a low cost method. Have you tried putting a sign rider on all your signs with the following: "Visit YourNAME.com for Details."

Another idea, depending on the rules of your board, is to create a section on your website titled: "The Best Deals in Your Area" What you will do is basically advertise what you feel are some of the best listings on the market right now. Entice people to come to your site for the "Best Deals in Real Estate!" Try and make your site known for always having the best deals.

Also, any advertising or marketing you do should include a "Call to Action." Basically offering people a good reason to visit your site.

Try and get creative. Let me know if you'd like more ideas...

Corey

That's interesting - I show a gray Google toolbar and no pages indexed by G for your site. You still run Adwords?

Yep, I spend about reasonable amount everyday on adwords and it's driving my traffic. But once my daily limit runs out it stop the ads. Maybe that's why you didn't see it.

I'm not sure what you mean by a gray google toolbar?

You're right that my site is not indexed. I'm listed just way down the list.

Corey

A gray Google toolbar usually indicates that the site has been banned from the G search engine.

However, I just checked your site again and now I get a white toolbar with a Page Rank of zero. Most likely I received a toolbar error earlier (the G toolbar is a bit buggy), so it appears that your site has not been banned. Whew!