Agents Online Real Estate Forums, Discussion, Realtors Marketing Tips

Follow AgentsOnline on Twitter

Click Here to display our logo on your site and link to us!
AgentsOnline Real Estate Discussion Forums Logo

Realtor CommunityOne of the most popular online real estate communities consistently since 1998!


Virtual Homestaging at PadStyler.com


Sponsored Links
Advertisements
How To Advertise Here
How To Advertise Here

Good Idea!
Realtors Directory

Facebook
Sponsored Links
Top Posters (30 Days)
C21Mr.May 17
Trouble 13
David Hunter 13
Vermont 13
Z06Fanatic 13
sky's the limit 11
RonnieEmz 9
Lucky Leonardo 9
Daniel1234 7
Marksmith 6
YourAgentVon 5
miracle 5
TheBPOExpert 5
rjlocal22 4
Brandon Battle 4
Matched Content
Page 2 of 2 < 1 2
Topic Options
Rate This Topic
#456012 - 12/22/16 11:29 AM Re: Zillow leads - Premier Agent Package - YES or NO [Re: Valerie H]
ibsellin Offline
Member

Registered: 08/19/11
Posts: 377
Loc: USA
Here's what I don't get about Zillow is how these teams afford to advertise in some of these zip codes where leads are costing $150-250 each for a $450-550k avg. sales price. Okay so crunching nubmers I think a 3% closed ratio would be very good.

SO if you're selling 500k homes on average making $14k checks and you need about 33 leads at $200 each to close one..

buyers agents normally take 40-50%.. those are razor thin margins for the team leader..

$14,000 check
$6,000-$7,000 to the buyer agent
$6600 ad spend

Where's the margin? I guess the margin is in that some people need to sell and buy and also they might refer a friend if they like you.. still can't figure out why people are paying that much for leads though when I know of nearby areas where you can sell $300k homes for $25-40 leads...

Maybe buyers agents have to pay for some of the ads or they receive more like a profit share than a % of the gross...


Edited by ibsellin (12/22/16 11:30 AM)

Top
Advertisements
#456022 - 12/23/16 06:12 AM Re: Zillow leads - Premier Agent Package - YES or NO [Re: Valerie H]
JohnN Offline
Member

Registered: 11/21/13
Posts: 219
Loc: Minnesota
There is always going to be additional business that is generated because of your dominance of an area. My partner is the most prolific listing agent in a certain geography and she gets a ton of business just based on the momentum of having her signs everywhere. (She doesn't use Zillow).

Top
Page 2 of 2 < 1 2






Google Custom Forum Search

This Google Custom search may do a better job of searching the forums for some keywords than the old forum search does. The results do not include threads from the Asset Managers Forum however. To search that forum you will need to be actually in the Asset Managers Forum and you will need to use the old forum search below.
Search

Newest Members
nevadasmith, BBB J Foundation, jakethesnake, Lelia_RE_Stager, ausboxgroups
29273 Registered Users
Who's Online
3 registered (nevadasmith, barb43, 1 invisible), 53 Guests and 5 Spiders online.
Key: Admin, Global Mod, Mod
Shout Box

(Views)Popular Topics
I MAKE 100 COLD CALLS EVERY DAY & LOVE IT! 27992198
No new orders today 13077235
Stupid MLS comments. 3251895
What do you know about Froy Candelario, top agent in USA 1170920
Stupid QC comments and BPO requirements. 1044524
New HUD Listing Brokers---Any Update? 1013861
Is there religious content in Buffini class? 808576
Let's talk about our cars 656433
Name that Flick. Great movie Lines. 593660
Pay it Forward - BPO/REO Tips & Tricks I & II 576318
Most common items found at an REO 553778
EML 459230
REOTRANS 429165
Main Street 404941
asset val seminar in colorado 399393
assist 2 sell or 1 percent realty? 330003
Evalonline 300066
HOMONYMS - There, Their, and They're 299051
Land America 285049
Mainstreet 261858
Agent Directory

real estate agents

Featured Member
Registered: 03/21/17
Posts: 4

How To Advertise Here


This site presented by RNC Internet Services