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#359554 - 12/04/10 11:42 AM
Website Ranking at the top of Google
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Member
Registered: 06/17/10
Posts: 132
Loc: Fullerton
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How much would you pay per month for a real estate website that ranks at the top of Google for the top (largest/receive the most traffic) 3 keywords in your area?
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#359559 - 12/04/10 12:34 PM
Re: Website Ranking at the top of Google
[Re: JLNorthOC]
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Member
Registered: 09/02/10
Posts: 66
Loc: Texas
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As in purchasing that real estate website or placing an ad there?
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#359804 - 12/07/10 10:11 AM
Re: Website Ranking at the top of Google
[Re: Maui]
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Veteran Member
Registered: 05/16/10
Posts: 709
Loc: London, Ontario
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JL, perhaps you can clarify the question a bit. Do you mean how much would we pay for a website (already established domain) that ranks highly for local keywords? Or how much would we pay for SEO services (or PPC campaigns) to rank highly for those keywords/key phrases?
By the way, those top keywords tend to have much lower conversion rates, as those who are browsing for general terms (i.e. 'los angeles real estate) are not as deep in their research as those who are searching for more specific information (i.e. 'glendale home for sale under $750K'). To Maui's point. It does you nothing to be at the top of google unless your website is able to convert that position into leads. So I would pay nothing for that service the OP described but I would pay a lot for a website that ranked well on search terms to lead to solid buyer or seller leads. However I doubt anybody out there is selling that service.
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#360203 - 12/10/10 07:40 PM
Re: Website Ranking at the top of Google
[Re: Maine Exclusive Buyer Broker]
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Moderator
Veteran Member
Registered: 01/13/10
Posts: 726
Loc: Maui, HI
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Conversion is what it's all about. How do I get the visitor to pick up the phone & make an appointment?
I know most are browsing, but there are serious buyers & seller looking on the web. Bob (Maine Exclusive), I think adding UNIQUE content and becoming an area expert would help in gaining authority (and well, consumers flock to people they perceive as experts). So let's talk about 'unique' content. I see that you have 'monthly housing reports', whereby you post the stats as given by your board exactly as they post it (no editorial, no commentary). Perhaps you could post YOUR opinion of where the market is, based on current statistics, areas of interest, etc. Or under a few other categories (i,e. 'FAQ', 'Septic'), you have posted branded PDF's from your board (or at least what seems like material from your board). That's a starting point. I have a few concerns/issues with your IDX, but that's going well outside the point of this thread. Best of luck.
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#361026 - 12/17/10 09:11 PM
Re: Website Ranking at the top of Google
[Re: Maine Exclusive Buyer Broker]
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Admin
Veteran Member
Registered: 12/31/69
Posts: 971
Loc: Canada
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I'm at a loss as to how to fulfill the last part of the "call to action" - having the phone ring! Bob, are visitors signing up on your site to view listings? After they sign up do you get some that book appointments to view? Unless an actual relationship has developed I imagine a visitor would not feel compelled to book an appointment just because they signed up to view listings. In some ways, it was easier to get leads that would convert before there were IDX listings as people would fill in a home search form and get a personal response which allowed a relationship to begin. Many agents requiring visitors to sign up to see listings just put signups in a database and on an automatic emailer - which is not really developing a relationship.
_________________________
For the non-do-it-yourselfer! Proven effective managed Promotional System / Websites for Realtors - Some areas available that offer some pre-existing top 10 search engine positions! 18 years as a practitioner of SEO. Visit my Realtor websites blog for maintaining a successful online presence.
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#361361 - 12/21/10 12:44 AM
Re: Website Ranking at the top of Google
[Re: doug]
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Member
Registered: 12/11/10
Posts: 27
Loc: Calgary Area
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It's a hard question to answer, because it depends on the market. If I had the opportunity to rank top 3 in Calgary, (major competition), I would pay $300/ month. I live just outside of Calgary, and to immediately rank top 3 here, I would pay $200 / month.
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#362275 - 01/03/11 12:33 PM
Re: Website Ranking at the top of Google
[Re: Jefftd77]
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Member
Registered: 12/29/10
Posts: 31
Loc: New Orleans, LA
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Hey Jefftd77, What are the 5 key word phrases? I like your website a lot
Edited by beckyw (01/03/11 12:34 PM)
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#362300 - 01/03/11 06:31 PM
Re: Website Ranking at the top of Google
[Re: ChrisPrealtor]
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Moderator
Veteran Member
Registered: 01/13/10
Posts: 726
Loc: Maui, HI
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It's a hard question to answer, because it depends on the market. If I had the opportunity to rank top 3 in Calgary, (major competition), I would pay $300/ month. I live just outside of Calgary, and to immediately rank top 3 here, I would pay $200 / month. Aloha Chris, I see that the Calgary RE market is incredibly competitive. One of my friends is on the first page of Google for 'Calgary real estate'. I would think that reputable SEO services to get you in the top 3 would be considerably more expensive than what you might find adequate. Have you inquired a SEO company for their services?
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#371544 - 04/03/11 10:23 PM
Re: Website Ranking at the top of Google
[Re: Maui]
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Member
Registered: 12/06/08
Posts: 37
Loc: BC, Canada
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Hi Beckyw, Glad you like our site  The 'Free Home Evaluation' badge at the top has helped us a lot for getting leads... The keywords we rank for are for Google.ca and They are: White Rock Real Estate White Rock Homes White Rock Houses Houses For Sale Surrey Surrey Homes For Sale We just transitioned from .ca to .net recently so we are still recovering... but we are back in the top 10 again for all of them  Hope all is well in New Orleans  Jeff
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#398825 - 01/15/12 05:37 AM
Re: Website Ranking at the top of Google
[Re: JLNorthOC]
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Member
Registered: 01/15/12
Posts: 38
Loc: Malaysia
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Just advertise on Google Adword and your listing will be on top of the page!!!
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This Google Custom search may do a better job of searching the forums for some keywords than the old forum search does. The results do not include threads from the Asset Managers Forum however. To search that forum you will need to be actually in the Asset Managers Forum and you will need to use the old forum search below.
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Registered: 03/04/07
Posts: 1801
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