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#197351 - 01/26/08 05:59 PM Sources of links being discounted - profiles, blogs, etc.
doug Offline

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Over the last year or more Google has discounted most web pages that contain links to Realtor websites - they show a grey bar on the toolbar (meaning that PR value has not been assessed) or less commonly - the toolbar will show a white bar (meaning a very low PR). the value of having links on these pages has likely been greatly reduced.

Lately, this has been extended to include almost all profiles and blogs on community type sites - negating the value of those links as well.

On blogs that actually reside on a Realtor's own site, the main entry page retains Page Rank but all of the indivual post pages usually are grey barred.

Article pages and even many interior pages on Realtor websites seem to suffer the same fate.

It seems like Google has declared all out war on links of any kind and view community sites as being frequented mostly by those looking for "link juice". They are probably right of course as many agents begin blogs on multiple community/blog/networking sites that link back to their primary website. And "everybody and his dog" seems to have a community site offering blogs and/or profiles now.

Google is not counting on people to use "no follow" - they are just not counting links period on most web pages nowadays.

The bright side of all this is that it probably does not require as many links to rank well as it used to.

Has anyone else been noticing this as well? What do you think about it all?
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#200330 - 02/06/08 12:56 PM Re: Sources of links being discounted - profiles, blogs, etc. [Re: doug]
doug Offline

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The other night I was checking out some of the blogs listed in my real estate blog directory, and basically all of the blogs that resided in real estate blog communities had their posts grey-barred - even posts that were over 6 months old - so it isn't just that Google has not updated PR yet.

I then checked out a sampling of blogs that were not in the directory which confirmed that blog posts within real estate blog communities (Active Rain, REW, Real Town) were seemingly being treated differently than blog posts that reside in stand-alone blogs, blogs that are part of a Realtor's site, and even blogs Wordpress and Blogspot.

So there is less bang for the time spent when spending that time at blogging communities.

I am not an anti blogger - I do expand on this and other reasons to avoid blog communities in a post - Blog Communities A Big Waste Of Time Now? - in my own blog \:D
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#206443 - 02/26/08 04:55 AM Re: Sources of links being discounted - profiles, blogs, etc. [Re: doug]
TheRooster Offline
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Registered: 02/19/08
Posts: 37
Loc: FL, US
Actually, I see many realtors nailing rankings with only blogspot sidebar links. Many of the pages are TBPR 0 and many are in the supplemental index, but the pages collectively drive enough anchor text to nail front page rankings for lucrative long tails.

TBPR 0 doesn't necessarily mean the links from that page are devalued or discounted. It can mean that links TO that page have been devalued IF the page's TBPR have been slipping over time (e.g. where vanessafoxnude.com went from TBPR 7 to a 6 due to the majority of her links coming from SEO blogs, and many of those blogs having paid links on them).

Links from community sites are definitely not a long term strategy, since over time I agree they will be devalued. Matt Cutts said, for example, that Wikipedia's sitewide nofollow was unnecessary (implying Google already dealt with those user generated links algorithmically).

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#206925 - 02/27/08 12:27 PM Re: Sources of links being discounted - profiles, blogs, etc. [Re: TheRooster]
Bigtoe Offline
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Registered: 10/14/07
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I have some sites with low PR and very few back links that are moving up in the serps based only on on-site seo.

Using links as a way to rate/rank sites is out dated and I believe it will be history before too long. If content is king it is about time they started reading it.

As far as blogs go, I have always maintained that they were not the place to put your good content. All of my good content goes on static web pages.
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#206932 - 02/27/08 12:48 PM Re: Sources of links being discounted - profiles, blogs, etc. [Re: Bigtoe]
Admin Offline

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I came across a real estate site the other day that was ranking #1 in an area that was not uncompetitive - and the site had just one backlink showing (from a directory). No so long ago it would have been impossible to rank #1 without having a generous amount of links.

I like that - perhaps it will cut down on the link requests \:\)
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#218023 - 04/08/08 05:38 AM Re: Sources of links being discounted - profiles, blogs, etc. [Re: doug]
Adier Offline
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Registered: 04/01/08
Posts: 191
Loc: n/a
 Originally Posted By: doug
Over the last year or more Google has discounted most web pages that contain links to Realtor websites - they show a grey bar on the toolbar (meaning that PR value has not been assessed) or less commonly - the toolbar will show a white bar (meaning a very low PR). the value of having links on these pages has likely been greatly reduced.
No, I think that's not enough to prove you're claim that such action has been taken by Google. It all depends on how well you promote your site, who knows what those gray bared blogs are up to but in other blog directory I can still see blogs with PR4.

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#218032 - 04/08/08 07:26 AM Re: Sources of links being discounted - profiles, blogs, etc. [Re: Adier]
doug Offline

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The sentences that you quoted referred to "web pages that contain links to Realtor websites" - and you are misunderstanding that phrase.

The "web pages" refers to the actual pages that the links reside on - which means links pages, blog posts, etc. It is not meant to refer to the main entry page of the website (in that case the phrase would have been "web sites that contain...") - which will still have PR.
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#218516 - 04/10/08 07:30 AM Re: Sources of links being discounted - profiles, blogs, etc. [Re: doug]
Adier Offline
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Registered: 04/01/08
Posts: 191
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I get it now, one thing I've come up is those webpages where the realtor's website reside turned gray or being gray because they have more outbound links than inbound links.

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#218524 - 04/10/08 08:23 AM Re: Sources of links being discounted - profiles, blogs, etc. [Re: Adier]
doug Offline

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Getting more inbound links from different domains would certainly cure any PR issues for most pages.
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For the non-do-it-yourselfer! Proven effective fully managed package of Websites for Realtors - Some areas available that offer immediate exposure with pre-existing top 10 search engine positions!


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#221574 - 04/22/08 07:02 AM Re: Sources of links being discounted - profiles, blogs, etc. [Re: doug]
Adier Offline
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Registered: 04/01/08
Posts: 191
Loc: n/a
I posted something related in this thread most of you guys know it so just for those who don't http://www.agentsonline.net/forums/ubbthreads.php?ubb=showflat&Number=221573

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#234193 - 06/23/08 07:05 AM Re: Sources of links being discounted - profiles, blogs, etc. [Re: Adier]
All Night I.T. Offline
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Registered: 06/23/08
Posts: 12
Loc: Alabama
I had a PR5 for a FSBO real estate website, a prominent one. We discovered our marketing was off and changed the company to mainstream real estate, no flat fees anymore. Got the IDX feed, thousands of listings, and what happens...

When we did that our site went from a PR5 to a PR2 in less than a month. We did change domain names but in the past we have been able to use 301 redirects and "transfer" the PR virtually overnight to the new domain, that can't be it.

THe assumptions are true, webrings and link exchanges can get you in a lot of trouble. Doing it the hard way, the right way, is best. As is always.

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#309802 - 10/14/09 11:56 PM Re: Sources of links being discounted - profiles, blogs, etc. [Re: Adier]
gg281 Offline
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Registered: 03/01/05
Posts: 41
Loc: Texas
To rank number one for your real estate term (sine someone has to be in this position) get the domain name of that website, then go to backlinkwatch.com, enter the domain name, see where thay are getting links from and you should get links from those sources to if you want that position in Google.
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#314720 - 11/21/09 05:06 PM Re: Sources of links being discounted - profiles, blogs, etc. [Re: gg281]
Brainerd Offline
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Registered: 07/23/09
Posts: 23
Loc: Minnesota
Wow, I've rarely seen so much misinformation in one post. This thread was created awhile ago, but still, not that long ago :)

PageRank is rarely used by professionals anymore. Sounds like Google is going to drop it actually. They removed it from the webmaster tools. Rankings are what matters. Not PageRank. Don't focus on PageRank.

That aside, the toolbar is only and estimate and is not updated very often anymore. Which pages do, or do not possess PR depends only on what kind of links are pointing (including internal links) to them. You won't have PR on your deeper pages if you aren't promoting them correctly. Google isn't going to penalize a niche or group, if they did, it sure as h*** wouldn't be Real Estate. There are many more cut-throat competitive niche's out there.

Google doesn't care about nofollow. Anyone who uses nofollow is wasting PageRank. You still distribute an equal percentage of your pages pagerank to your nofollow link, it just doesn't get sent past your page, it see's the nofollow tag and dies right there.

All Night I.T.,

Did it eventually drop to PR0? That is strange. I've heard of this happening when people don't use a 301 but it usually drops all the way to 0. Improper 301?

I have also seen PR5 go to PR2 and the site had much better rankings at PR2. Don't get hung up on PageRank. Do things right, try and follow rules, and it will come back. Just focus on your rankings and getting unique keyword-targeted content up besides the duplicate IDX content (which may or may not be iframed in).


Edited by Brainerd (11/21/09 05:21 PM)

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#314730 - 11/21/09 07:09 PM Re: Sources of links being discounted - profiles, blogs, etc. [Re: Brainerd]
doug Offline

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Posts: 961
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Commenting on a thread that is almost two years old and accusing participants of spreading misinformation because the information presented is two years old and outdated is probably not a good idea.

You are correct that professionals don't put much stock in Page Rank anymore but this thread was really from a time when that was not the case. The disappearance of PR from interior pages was not common back then and most still thought of PR as pretty important.

Also, you are misunderstanding comments referring to links on pages that commonly link to Realtor sites being discounted. No one here was suggesting that Google was targeting Realtors. The whole focus of this forum is Realtors and real estate - so comments about pages that link to real estate and Realtor sites was used in that context.
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For the non-do-it-yourselfer! Proven effective fully managed package of Websites for Realtors - Some areas available that offer immediate exposure with pre-existing top 10 search engine positions!


Visit my Realtor websites blog for maintaining a successful online presence.

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#315008 - 11/23/09 10:25 PM Re: Sources of links being discounted - profiles, blogs, etc. [Re: doug]
Brainerd Offline
Member

Registered: 07/23/09
Posts: 23
Loc: Minnesota
I see your point. On some of the points the time is not an issue.

1. Search engines created the 'nofollow' tag although they changed their stance on how they function.
2. If interior pages were hard to rank back then they would be probably be even harder to rank for now. The truth is they can rank just as well as your main site, it all depends on your links.

Hopefully no one was, or will be, insulted by my post. I like every post on this thread and has touched on some great talking points.



Edited by Brainerd (11/23/09 10:35 PM)

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