I will just post me experience. When agents join my company they always ask "How can I create sales".
Even if you TELL them how to create sales a few will do it and MOST will not. Instead they are happier to get the lead and pay a referral fee from their broker. All they want is a client handed to them ready to sell or buy.
In my opinion Greene and Perky find it hard to see why others are not doing what they are doing and generating leads. From my experience working with agents it is a simple answer.
Compared to most agents I see Perky and Greene are the exception not the rule to generating business. Most I find are like "deer in headlights" trying to find their way.
Point to Agent is popular because of the free site then they get you to upgrade to a regular,or a premium site.
I have been looking for years and used many systems and have found
www.busyagentpro.com unmatched for what it offers in ONE place.
I found many great little tools but they were all over the place. Time is money and to increase my efficiency I was looking for ONE system to handle everything.
The way I explain anything to agents is look at your ROI. BAP is 67.00 a month times 12 is 804.00 a year. So I tell my agents if you do just one sale in a year using this system you have doubled your money.
I can say a key difference in point to and bap is how they are structured. BAP is more niche targeted marketing and point to is one site with a bunch of layers.
My point is if someone is directed to your site through SEO and when they get there they were searching say for investments and when they get there they see 100 pages for stuff that does not interest them or pertain to them they will go elsewhere.
Whatever system you use be a specialist with multiple websites for different buyers and sellers. Your websites will rank higher with more unique and relevant content to the search term and you will appear the expert instead of a generalist trying to be everything to everyone.
I love when agent join my company and I say "where areas do you sell in?" They say "I will go up to 8 counties away but that is my limit!"
I always fall over when I here this. They should be picking no more than 1 to 2 areas and mastering those areas. They need to be the "go to expert" in that area. Go to big and you don't have market penetration and your service area is too big and unmanageable.
So when creating a website wherever it is do these things.
1.Decide WHAT counties,cities you will specialize in.
2.Determine WHAT areas of real estate you are going to focus in on and be the expert in.
3.Pick a website or systems provider that DOES NOT lock you into long term or hard to cancel contracts.
4.Constantly track and tweek your ideas to look at conversions rates and how you can improve.
5.Have a battle plan and do not waver in getting it done. Consistency is the key to success. If you have the best idea in the world and only practice it sometimes you will get mixed results.
Case in point I watched a video of Michael Vick the other day. In his prime I didn't know he was so lazy. He was the first to leave and the last to arrive. Because of his great natural ability he did not push himself to a 1/10 of his potential. I he had what more he could have done with football is mind-boggling.
I hope these tips have helped.
I will say stay away from Craig Proctor that guy will nickel and dime you to death. If you have 5k to 10k it will be gone in about 3 months time. I learned that lesson years and years ago.