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#298543 - 07/15/09 01:45 PM Advice on cold calling expired listings
Broker514 Offline

Registered: 01/10/09
Posts: 109
Loc: Montreal, Quebec
I am new to the business, I have been a realtor for less than 3 months and I am ready to start cold calling expired listings and try to get myself some listings.

I want some advice on the following:

What approach should I use when calling an expired listing?

What should I say?

Should I ask for a face to face appointment?

Any other tips, pointers and advice would be greatly appreciated!

Thank you

Edited by Realtor514 (07/15/09 01:45 PM)

#298545 - 07/15/09 01:52 PM Re: Advice on cold calling expired listings [Re: Broker514]
TravisF Offline

Registered: 02/07/09
Posts: 35
Loc: Pittsburgh, Pa
All of my expireds are on the Do Not Call list. Check out Borino for expireds.

Edited by TravisF (07/15/09 01:52 PM)

#298549 - 07/15/09 02:05 PM Re: Advice on cold calling expired listings [Re: TravisF]
Broker514 Offline

Registered: 01/10/09
Posts: 109
Loc: Montreal, Quebec
In that case I am going to knock on their door and talk to them!

#298573 - 07/15/09 06:00 PM Re: Advice on cold calling expired listings [Re: Broker514]

Registered: 05/15/09
Posts: 59
Loc: Halifax Nova Scotia
In my province it is against the privacy act to call expireds. You have to knock on the door and act link it is by accident:)

#298914 - 07/17/09 06:10 PM Re: Advice on cold calling expired listings [Re: EXITREALTYNS]
Jeff Adams Offline

Registered: 12/08/05
Posts: 385
Loc: Monterey CA
If you are serious about working expired listings, I would highly recommend Borino's X-Plus system. He'll give you all the material you need to contact expireds. Mailers, dialogs, frequency of contacts, everything you need to know to succeed.

#298950 - 07/18/09 12:22 AM Re: Advice on cold calling expired listings [Re: Jeff Adams]
Escapefrmpls Offline

Registered: 09/19/07
Posts: 55
Loc: Portland, Oregon
If you're going to prospect expired listings you will need to start your day early.

Calling is the easiest way to reach lots and lots of expired listings.

Your goal is definitely to set up a face to face interview with the seller.

It's much easier to set up an appointment with an expired if you're the first to speak with them and if you wait to long they will already have been contacted by numerous other agents.

I generally start out by introducing myself and then telling them that I noticed that the listing on their property has expired. At this point I simply ask them if they're still interested in selling their home.

If they are I ask them if they've considered interviewing any other agents to sell their home.

If they're not interested in selling I generally attempt to determine their reason for selling in the first place and if selling seems likely to be in their best interests (in this market), I will do a little arm twisting.

Some guys will really go extremes to get sellers to reconsider the decision to not sell (if this is your thing you should look into Mike Ferry). I personally just ask them if they wouldn't mind if I put them in my database and if it would be o.k. to call them when the market turns around.

Hope this helps

#299433 - 07/21/09 07:30 PM Re: Advice on cold calling expired listings [Re: Escapefrmpls]
Borino Offline

Registered: 12/16/06
Posts: 265
Loc: Los Angeles
Thanks for the nice comments, TravisF and Jeff.

Good questions, Realtor514. For an agent just starting out expireds can be the fastest way to build up your listing inventory.
What approach should I use when calling an expired listing?What should I say?
Check out my free video on what questions to ask expireds:

Hope this helps!
Listing Presentation PLUS - How to turn appointments into listings

FREE Expired Listing Letters
Complete Expired PLUS System on how to list expired listings


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