I just thought i would start a thread with some cool things to put in a listing presentation. Everyone feel free to add other cool facts that help agents present. I am starting to put together a listing presentation, I need all I can get.

According to USA today "Agent Assisted Sold Houses" sell 21.49% higher than FSBO sold homes. It helps if you have a graph to show this.

Interesting story
http://www.usatoday.com/life/2003-05-01-sale-by-owner_x.htm

make sure you tell them what service you provide them that every other agent can't... thats pretty cool

What I find of even more benefit that a listing presentation is a "PRE-listing package" I try to get to potential sellers a day or 2 in advance of our appointment.

I include copies of my marketing plan, some information about myself, sample flyers, "just listed" post cards, a few pages from my "Home Book" each listing gets, and anything else that makes me look good.

I want to have them sold on my before I get there. I find this is especially effective when I'm competing for a listing with other agents.