I need your help! I am not the most creative person, but I am trying to come up with a catchy slogan or phrase in my self-branding. Since I share a last name with the British Secret Agent I wanted to use it somehow..... (Bond :))

Thinking.... " a name you can trust" or " Your "Special Agent" in Real Estate"...omg I am horrible at this...help!

A catchy name is somewhat corny and outdated, IMHO...

"Licensed to Sell!" vs "Licensed to Kill" OK it is corny...

Here are a couple relevant definitions of "Bond" from dictionary.com.

Something, as an agreement or friendship that unites individuals or peoples into a group; covenant

Something that binds a person or persons to a certain circumstance or line of behavior: the bond of matrimony

Binding security; firm assurance: My word is my bond.

So how about something like, "I’ll be with from the start, through closing and beyond - Guaranteed" I wouldn't get too cheezy in the climate that we're in.

I have to agree. Let people remember you because of your smile, your confidence, and your professionalism rather than some cheesy line.

you dont need a catchy slogan, you need to ask someone if htey want to sell. if so set up a time for an interview.

It always blows my mind that agents focus on these things.

Potential clients do not really care about cheesy lines.

What they care about is GUARANTEES.This is what every agent is scared to make.Talk is cheap.Instead performance guarantees say you will put in writing your promises and be held accountable.

Your card need to have a strong unique selling proposition that others do not offer.This way when they are thinking of selling and have 5 cards yours will be DIFFERENT.

It's funny I get postcards,magnets,and all that crap bi-weekly and I say to myself there was another sucker agent and sure enough it stops after about a month.

See many agents taking overpriced listings,blowing a bunch of money,and getting squat.

Helping one right now navigate a short sale on there primary residence.

Don't focus on the cards there are so many other things that could bring you more business right now.

The first agent I ever met sold us our house. Her name was Rayea. She had a slogon of "Your Rayea sunshine". Corney maybe, but I have never forgotten her slogan and prior to entering Real Estate we referred alot of clients to her.

With Bond I think I would look to the meaning of bond as opposed to the Agent Bond.

How about this:

No cheesy slogans, just results!

or something like that.

my old boss used to have "you've tried the rest now try the best" and it was really really really really LAME, CLICHE, and TACKY!

Thanks for all your replies!

I know that a catchy slogan/phrase/nickname is not going to generate a million dollars in sales. But almost every company - from RE to Banks, Clothing lines to car dealers - has a memorable slogan or phrase associated with it. I dont want anything cheesy or tacky, but association and standing apart from the crowd is what counts.

"Call Bond, Kenzie Bond...Your Secret Agent For Life!"

I agree that you have to be careful with slogans and I wouldn't personally use one, but if I was thinking about the Secret agent concept it would be NOT A SECRET AGENT I don't think the sound of "Secret" Agency would inspire any confidence.

What about using Bond with the meaning of the bond you will develop with your clients?

I wouldn't use something cheesy, but a very short tag line that sticks in people's minds is a good thing to me. Something that simply states you are different, special, the go to person for real estate in your market.

Plus really, with the exception of the new Casino Royale, most people associate James Bond with silly gadgets that he inevitably destroys thru misadventures...scary adventures, and totally casual sex. Is that the type of image you want people to have in their minds when they think of you? Sure, Bond is FUN, but you want to be portrayed as dependable, reliable, and professional. James Bond is mainly sexy and downright reckless with other people's belongings.

". . . Your Secret Agent for Life" sounds like you're advertising for a wife! (Sorry, but that's exactly what popped into my head, and I thought "Oh, how sweet!")

Like others, I'd focus on the meaning of bond - as something that's solid, committed, dependable . . .