The OP asked "How do you generate leads?" Sorry for answering his question with how I generate leads, aka this software.

Read my website that I have listed below. Read every single article there. (I'm not saying this to promote my site, just to avoid rewriting everything)

A blog is the way to go. BUT if you are going to do a blog, you have to ask yourself these things:

Can you commit to posting to it regularly?
Will you do what is needed to set it up or pay someone to do it?
Do you have the ability to take a comment or lead from it and convert it to an appointment?

More importantly than blogging - you need to network, network, network, and network. Don't just hand out business cards - BUILD RELATIONSHIPS. My most effective "marketing" was a few bucks a month for a cup of coffee to meet with my breakfast club.

You may also want to subscribe to my site's email updates - I'm constantly adding new ideas

It would have been fine without the link. It appeared spammy - especially since you posted it twice.

Naughty, naughty!

Since your blog is not commercial in nature (your advice is free, correct, and you're not using it to recruit people to your company, right?) I see no problem at all with calling attention to your blog.

I'm not sure if you are looking for online leads only, but the best lead generation for our agents has been working our listings.

If you can partner up with another agent that has listings (especially REO's if that's hot in your area) or just call around and see if another agent will let you sit at their listings, you'll get leads. Yes, you'll have to spend as much time as you can at the open houses, but they are really working around here!

My second favorite lead generator is to walk around the neighborhood of these listings you are doing open houses on and give them a flier about the property. Ask if they or anyone they know is interested. It's best to have a lender write up a sheet to attach that has example payments so that any local tenats can see that they could own the home and have the same payments... you can also invite everyone to the open house.

Just this week we got a lead from a neighbor of a new listing that thought she couldn't qualify for a mortgage. We got her prequalified and she'll be going into escrow on a property that she can afford and that she loves. Pretty much her dream will come true!

Lead generation is not an as easy as it might many people make it out to be. Remember even if you get 100 people's information, that doesn't mean they are really or even interested in talking to you. Who really wants to sit there cold calling 100 people?

That is why LeadToRealty is good, because they take those same 100 leads and call them for you...and they actually use people to do this, which these days seems like a novel idea. So, you only get that 10% which are actually interested in your call. That way you can spend more time developing relationship with your clients instead of cold calling.

Mod Note: Users interested can send the poster a PM for more info.

The key is finding out what works for you.

Cold calling, door knocking, mailouts, pay per click campaigns, socializing at various community events, blogging - all can work, depending on the individual.

If you HATE door knocking - it will come through to the person you are speaking to.

If you HATE blogging - it will come through in your writing.

Figure out what you like/enjoy and are comfortable doing - and that will be what works for you.