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#211160 - 03/12/08 06:13 PM Franchises
Maldune Offline
Member

Registered: 03/10/08
Posts: 30
Loc: Midwest
If you want to know about the following franchises, let me know. I have owned each of them..
RE/MAX
EXIT
Assist 2 Sell

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#211196 - 03/12/08 08:46 PM Re: Franchises [Re: Maldune]
STEW Offline
Veteran Member

Registered: 08/27/07
Posts: 519
Loc: FLORIDA


HOw do they compare in terms of costs and services provided to the broker?

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#211202 - 03/12/08 09:00 PM Re: Franchises [Re: STEW]
Maldune Offline
Member

Registered: 03/10/08
Posts: 30
Loc: Midwest
Each one has a franchise fee around $25,000. Remax is more of a national brand. Exit has a good concept but only works if there is a strong regional owner and/or broker office. Assist 2 Sell is great in a buyers market but much harder in a sellers market. There is much more to it but that is the snap shot.

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#211248 - 03/12/08 11:54 PM Re: Franchises [Re: Maldune]
staggart Offline
Veteran Member

Registered: 09/18/04
Posts: 930
Loc: Idaho Falls, ID, USA
Maldune,

I'm curious about the following:

* EXIT -- I see lots of very small brokers. What I can't get is the appeal of the override concept when there are not many folks to get an override from. What is the mindset for those small franchises? Hope of growth or is there something else going on?

* What kind of training does EXIT and ASSIST2SELL offer their brokers? And, their agents? I'd be particularly interested in what they offer both new brokers and new agents.

* ASSIST2SELL seems to have a focused consumer concept. I've never figured out what EXIT offers consumers, ie. potential buyers and sellers. Is it merely a "compensation-based" franchise or is their some hooks for consumers?

Appreciate your willingness to converse.
_________________________
Steve Taggart
Broker
CENTURY 21 Advantage
Southeast Idaho's Real Estate Leader(sm)
The GOLD Standard(sm)
400 W. Sunnyside Road
Idaho Falls, ID 83402
(208) 524-2121
http://www.IFhomes.com
http://www.IFreschool.com
staggart@ida.net

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#211293 - 03/13/08 08:22 AM Re: Franchises [Re: staggart]
Maldune Offline
Member

Registered: 03/10/08
Posts: 30
Loc: Midwest
Steve,

You are correct about Exit. 80%+ are small brokers with the hope of growing their office. The whole down fall of Exit is if you dont have a strong broker who doesn't recruit the first 50+ strong agents then you will never have those agents recruit anyone else. Exit does not offer anything special to the consumer.

Both Exit and A2S offer great training. Training to their agents is a whole other story. In short it is lacking greatly because it depends on each office.

It is an interesting fact about Exit. There are some strong offices in the East and West coast but they are not strong anywhere else. If you run the average number of transactions per agent at an Exit office you will find that it is very low. Exit has enormous opportunities but the broker profit is low due to the high splits to agents and the 10% to the referring agent. It could have tremendous possibilities with the right area/person/owner.

They teach at A2S that the broker/owner should not hire agent until the broker/owner has too many listings to handle. Also, the chance to get a "good" agent at A2S is very low because of the split structure.

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#211319 - 03/13/08 09:42 AM Re: Franchises [Re: Maldune]
trush Offline
Member

Registered: 01/06/08
Posts: 159
Loc: Outer Banks, NC
I'm sorry but I just have to say...to me (JUST my opinion!!!) the name "EXIT" alone connotes something less than long-term.

While one could argue that it sounds OK for sellers, what about the overall impression for buyers?

And yes, the EXIT in our market has, in fact, already exited from being in business (after only about 4-5 years).

I'm sure there's a completely innovative and tasteful reason the franchise is named thusly. Just kind of strange to me.
_________________________
What's in your backyard? Outer Banks vacation home sales Get a piece of the beach!

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#211344 - 03/13/08 10:37 AM Re: Franchises [Re: trush]
staggart Offline
Veteran Member

Registered: 09/18/04
Posts: 930
Loc: Idaho Falls, ID, USA
Maldune,

What is the ASSIST2SELL compensation strucuture for agents? Is that set nationally or encouraged at that level?
_________________________
Steve Taggart
Broker
CENTURY 21 Advantage
Southeast Idaho's Real Estate Leader(sm)
The GOLD Standard(sm)
400 W. Sunnyside Road
Idaho Falls, ID 83402
(208) 524-2121
http://www.IFhomes.com
http://www.IFreschool.com
staggart@ida.net

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#211403 - 03/13/08 01:43 PM Re: Franchises [Re: staggart]
ReoGino Offline
Junior Member

Registered: 03/13/08
Posts: 2
Loc: Florida
You sound like you know what you're talking about as far as franchises, but why have you skipped around so much. And what asset manager in their right mind would want to depend on you?

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#211424 - 03/13/08 03:01 PM Re: Franchises [Re: ReoGino]
Maldune Offline
Member

Registered: 03/10/08
Posts: 30
Loc: Midwest
I am currently at Coldwell Banker.

The compensation factor for A2S agents is usually 1/4 of the commission for their listings or around $700. If the agent has a buyer then they usually get 50% of the commission. They do not keep agents long, its more of a training ground.

ReoGino, thanks for your concern but it is not your business to why I have skipped around so much. If you must know, I was in 2 different partnerships and both ended horribly but thanks for passing judgement.

Each of us have our own reasons and situations but I would argue that I know more than anyone about other real estate companies and therefore I know what the other agent is thinking when they present their offer or if I am up against them in a listing appt.

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#211440 - 03/13/08 05:05 PM Re: Franchises [Re: Maldune]
ReoGino Offline
Junior Member

Registered: 03/13/08
Posts: 2
Loc: Florida
Well woopie frickin doo, you've skipped around town. None of that so called experience is going to help you sell reo property or do bpo's. I've talked to 10 different asset managers today about you and not a one gives a crap about your knowledge of other real estate companies! Have you ever marketed a foreclosed property? Do you know what a winterization is? Do you even know what bpo stands for? Why does everyone think they can just jump into REO business? Most of us have no patience for guys like you! Maybe you should stick to retail properties where you can use all that knowledge competing on listing appointments. Seriously dude, there is no room for you in this business right now.

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#211447 - 03/13/08 05:28 PM Re: Franchises [Re: ReoGino]
Sandollar Offline
Junior Member

Registered: 03/13/08
Posts: 3
Loc: Island Breeze
I have to jump in on this one. Gino has a point. This Maldune guy/girl sounds like they try everything out for a month or two and move on. REO agents have to be long standing and dedicated. This business is not for everyone -- especially not someone who can't commit. Maldune named 4 co's right off the bat! AM's HATE that kind of stuff!!! I have been an REO agent for 25 years and seen the good times and bad and have paid my dues. It really gets under my skin to see the wanna bees who lack commit try to get a piece of the pie. Gino is RIGHT! Dont embarass yourself. Not be rude but give us a break!

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#211448 - 03/13/08 05:34 PM Re: Franchises [Re: Sandollar]
Maldune Offline
Member

Registered: 03/10/08
Posts: 30
Loc: Midwest
Wow...I was just trying to give insight to others in this forum about franchises, not REO/BPO. I am sorry to invade on your turf, please forgive.

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#211451 - 03/13/08 05:46 PM Re: Franchises [Re: Maldune]
neudot Offline
Major Contributor

Registered: 11/02/07
Posts: 1753
Loc: Central New York
I don't understand the hostile remarks to Maldune on this thread. I don't see anywhere that Maldune said ANYTHING about REO/BPO work. Who the heck are Sandollar and ReoGino? Newbs who know nothing about this forum? Before you jump down someone's throat, perhaps you should do some reading and learning.

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#211455 - 03/13/08 06:05 PM Re: Franchises [Re: neudot]
LaceyF Offline
Member

Registered: 01/16/08
Posts: 483
Loc: CA
Ditto neudot!
_________________________
Realtor since 2003


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#211456 - 03/13/08 06:13 PM Re: Franchises [Re: LaceyF]
Carey Offline
Member

Registered: 06/20/07
Posts: 195
You guys missed the comments over in the BPO/Foreclosure section. He's there too. Im not on anyones side -- just saw his posts that hes trying to break into the REO business plus hes owned a bunch of franchises and now looking for REO advice in the BPO forums. Looks like maybe thats where REOgino and Sandollar came from. JUst an observation.

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#211457 - 03/13/08 06:17 PM Re: Franchises [Re: Carey]
LaceyF Offline
Member

Registered: 01/16/08
Posts: 483
Loc: CA
Thanks for the clarification Carey- but nonetheless there is no need to ridicule a person who has worked for (or owned) several different companies just because they want to do the same thing you are doing. We are all here for a common purpose (I think most of us are, at least).
_________________________
Realtor since 2003


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#211462 - 03/13/08 06:50 PM Re: Franchises [Re: Carey]
STEW Offline
Veteran Member

Registered: 08/27/07
Posts: 519
Loc: FLORIDA

I thought Maldune's comments were appropriate and interesting...

and on EXIT the name was chosen cause the word scores very high internationally in name recognition cause of all the "exit signs"..don't really get the connection either...
I do love my EXIT office though and I have a super broker..he's very innovative and real.and very supportive of my BPO/REO efforts..

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#211468 - 03/13/08 07:18 PM Re: Franchises [Re: Maldune]
Delicious Cake Offline
Major Contributor

Registered: 12/10/05
Posts: 2702
Loc: CA
 Originally Posted By: Maldune
I am currently at Coldwell Banker.

The compensation factor for A2S agents is usually 1/4 of the commission for their listings or around $700. If the agent has a buyer then they usually get 50% of the commission. They do not keep agents long, its more of a training ground.



The compensation for your former office you mean.

As we all know, fees are negotiable and each franchise is independently owned and operated.

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#211473 - 03/13/08 08:00 PM Re: Franchises [Re: Maldune]
Perky_REALTOR Offline
Mod Squad
Major Contributor

Registered: 11/27/06
Posts: 7685
Loc: PA
 Originally Posted By: Maldune
Wow...I was just trying to give insight to others in this forum about franchises, not REO/BPO. I am sorry to invade on your turf, please forgive.


This isn't "their turf" and they had no right to rip your head off like that.

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#211474 - 03/13/08 08:02 PM Re: Franchises [Re: Carey]
Perky_REALTOR Offline
Mod Squad
Major Contributor

Registered: 11/27/06
Posts: 7685
Loc: PA
 Originally Posted By: Carey
You guys missed the comments over in the BPO/Foreclosure section. He's there too. Im not on anyones side -- just saw his posts that hes trying to break into the REO business plus hes owned a bunch of franchises and now looking for REO advice in the BPO forums. Looks like maybe thats where REOgino and Sandollar came from. JUst an observation.


I don't read the REO BPO forums. REOgino and Sandollar need to learn some manners!

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#211507 - 03/13/08 09:07 PM Re: Franchises [Re: Perky_REALTOR]
Mr. Foreclosure Offline
Major Contributor

Registered: 09/01/06
Posts: 2834
Loc: upstate New York
I don't see any information about the amount of time with each franchise; I think there is a minimum time period in each case that would probably amount to a total in years, not months.

The EXIT name always draws comments. Personally I would never carry that name because of the common connotation. While the company likes to promote the meaning as "safe passage" I think the general public sees it as "get the hell out" or "for emergency use only".

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#212587 - 03/18/08 08:15 AM Re: Franchises [Re: ReoGino]
jjohnson1985 Offline
Member

Registered: 03/13/08
Posts: 101
Loc: Ohio
 Originally Posted By: ReoGino
Well woopie frickin doo,


Good stuff always follows these words.

I don't know all the stuff behind the scene in this conversation but I thank Maldune for sharing info with the rest of us.


Edited by jjohnson1985 (03/18/08 08:15 AM)
_________________________
_______________________________________
I am not licensed. I'm just the average Joe.

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#212592 - 03/18/08 08:37 AM Re: Franchises [Re: jjohnson1985]
Focus Offline
Member

Registered: 03/05/07
Posts: 147
Loc: USA
Thanks Maldune. You helped me.

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#212604 - 03/18/08 09:27 AM Re: Franchises [Re: Focus]
estatereal Offline
Major Contributor

Registered: 01/27/07
Posts: 2779
Loc: LAND OF THE FREE!
Maldune,

1. do you as an owner of the multiple franchises, notice a difference in the public perception of the brand?

2. do you think that business is harder or easier to come by do to the different names of brokerages that you have owned?

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#212608 - 03/18/08 09:35 AM Re: Franchises [Re: estatereal]
Maldune Offline
Member

Registered: 03/10/08
Posts: 30
Loc: Midwest
Estatereal,

1. The seller perception is always with the bigger brand. Remember they only sell every 5 to 8 years. They only remember what is out there. If Coldwell Banker is the biggest then they think it is the best. When you are at the listing table and you work with a reconized brand (Coldwell Banker/Remax/etc), you dont have to sell the company. If you work for your own company or a small franchise you must sell your company. Real estate is hard enough as it is. Currently you have to sell your company, yourself and your marketing plan, unless your dealing with a past client or someone from your sphere.

2. Have I lost some deals because of me moving around? Honestly, probably. Would I ever recommend someone working at as many agencies as I have, no absolutely not. However, I do know how each company works in great detail. I also know the mind set of each agent at these companies and I know their weak points.

Hope that all helps...

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#212638 - 03/18/08 12:14 PM Re: Franchises [Re: Maldune]
estatereal Offline
Major Contributor

Registered: 01/27/07
Posts: 2779
Loc: LAND OF THE FREE!
Maldune,

thank you for your insight.

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#213046 - 03/19/08 01:33 PM Re: Franchises [Re: estatereal]
TrueVisionary Offline
Member

Registered: 03/28/07
Posts: 41
Loc: VA
Maldune.... thanks a ton for your candor and insight. I like others don't understand the tone of the other 2 posters.... Amazing... I do have a question about Exit's pay structure.

Does Exit give 1099's or W2's? Do they give 1099 for direct sales and then W2 for "overide"? Is it all 1099 to the agents?

Thanks again Maldune...
_________________________
"It is impossible to rightly govern a nation without God and the Bible."
-- George Washington (The 1st President of the United States)

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#213066 - 03/19/08 02:27 PM Re: Franchises [Re: TrueVisionary]
Maldune Offline
Member

Registered: 03/10/08
Posts: 30
Loc: Midwest
TrueVisionary,

Funny you should ask. I just received my 1099-Misc forms today.

No problem.

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#213078 - 03/19/08 02:51 PM Re: Franchises [Re: Maldune]
TrueVisionary Offline
Member

Registered: 03/28/07
Posts: 41
Loc: VA
(LOL) ... =^) Thanks...
_________________________
"It is impossible to rightly govern a nation without God and the Bible."
-- George Washington (The 1st President of the United States)

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#230318 - 06/02/08 06:29 PM Re: Franchises [Re: ReoGino]
Kerriemo Offline
Junior Member

Registered: 06/01/08
Posts: 9
Loc: Canada
Originally Posted By: ReoGino
Well woopie frickin doo, you've skipped around town. None of that so called experience is going to help you sell reo property or do bpo's. I've talked to 10 different asset managers today about you and not a one gives a crap about your knowledge of other real estate companies! Have you ever marketed a foreclosed property? Do you know what a winterization is? Do you even know what bpo stands for? Why does everyone think they can just jump into REO business? Most of us have no patience for guys like you! Maybe you should stick to retail properties where you can use all that knowledge competing on listing appointments. Seriously dude, there is no room for you in this business right now.


Somebody needs to seriously cut down on the coffee.

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