Do you have to be the listing agent of a sold house to send out the just sold postcards?

Here's what our Code of Ethics says about that issue:
"Standard of Practice 12-7

Only REALTORS® who participated in the transaction as the listing broker or cooperating broker (selling broker) may claim to have “sold” the property. Prior to closing, a cooperating broker may post a “sold” sign only with the consent of the listing broker. (Amended 1/96)"

Most MLS regulations govern this practice as well; you need to check with yours before doing it if you're the selling broker.

"Just Listed" and "Just Sold" post cards are huge for me in getting business from many areas. If you sell 2 or 3 houses in an area that would be 4 to 6 post cards saying you were successful in that neighborhood.

http://www.ExpressCopy.com is an excellent post card resouce. They will print color on 2 sides, address them, and mail them (including first class postage) for only 45 cents each.

It may be different in different areas. I would check with your Broker.

I would check with your broker but my guess is that you could send an "update" of sold listings provided you do not claim that you sold them.

I was the buyers agent for the transaction, but I wasn't the listing agent so I don't know if I can mail out the just sold postcards.

If you're the buyer's agent then can't you say: "I Just Sold This House!"

for a much smaller investment you could start a mailing campaign saying i just sold this house and hit all of the homes that have expired in the area over the past six months or so. you will probably get a better response because you know they wanted to sell as opposed to sending it to a lot of people who might never intend on selling. your projected roi will be much higher when dealing with the expired population as opposed to random homes in the area.

that's a great idea, estatereal.

Way to go ESTATEREAL!!!