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#161370 - 08/08/07 12:13 AM franchise
Area Pro Realty Offline
Member

Registered: 05/24/06
Posts: 284
Loc: California
i am ready to franchise my company, any suggestions or thoughts from people who have been through this?
_________________________
Author of "How to Evaluate Real Estate Franchises" www.EvaluateREFranchise.com
and host of Real Estate Agent Radio
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#161467 - 08/08/07 01:14 PM Re: franchise [Re: Area Pro Realty]
Paul Oaks Offline
Major Contributor

Registered: 06/23/04
Posts: 3370
Loc: Central Illinois
This is me throwing cold water on you!

You have not even been in business for 2 years yet so you hardly have any kind of serious track record to franchise. What do you have to offer that would make a broker want to fork out money and pay you a franchise fee. You have no name recognition except in you local area so there is really nothing to buy. Look how long it took Richard Davis to begin to franchise Trademark Properties. Are you number 1 in your local market? Do you have any presence in surrounding areas?
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Paul Oaks
Oaks Real Estate Group

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#161771 - 08/09/07 12:55 PM Re: franchise [Re: Paul Oaks]
Area Pro Realty Offline
Member

Registered: 05/24/06
Posts: 284
Loc: California
Paul,
thanks for the cold water, but you know as well as i do, name recognition means next to nothing. look at the NAR stats yourself, people dont follow name brands. I have a very different and streamlined company that even re/max owners told me (on numerous occasions) that they wish their HQ operated like mine does. I have a different business model that attracts brokers and agents, all i can say is wait and see
_________________________
Author of "How to Evaluate Real Estate Franchises" www.EvaluateREFranchise.com
and host of Real Estate Agent Radio
www.RealEstateAgentRadio.com

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