How do you drum up business? I am wondering if I am doing this the difficult way. Do you drop in to business' without calling? Can you share some techniques if you feel comfortable? Thanks in advance.

i have a couple of letters i send. i also work with HR for there residential and relo stuff. work the phones.....ask questions when you are visiting another merchant....Network with the local bank LO'S. target doctors, lawyers any medium sized business that you could help expand.

In a word; "TENACITY". There isn't one thing alone that makes it all happen. It is the combination of things you do on a regular basis. From internet marketing, regular marketing, direct mail, business networking, etc. etc. The key is to just keep hitting all these areas all the time and business will start to come your way.

Good Luck!

Honesty, Referrals and Communication.

"A desperate salesman never makes any sales"

So Adam how can you be both a Residential AND a Commercial Lending specialist? You are either a Residential Specialist or a Commercial Specialist.

Most commercial clients are not going to have the guy that did their home loan also do their commercial loans.

I specialize in commercial lending. I do residential lending as well its usually with one of my commercial clients, someone they referred or from a corporate benefit program I have established. I approach the hr dept with a residential loan benefit program and ask questions.

Residential is great but the commercial loan is what I'm after, I look to see if they have been thinking of building or looking for another building, etc. If so, I refer them to a commercial realtor and work with them in the lending process. I also offer a substantial referral fee for commercial loans, you can't by law do that with residential.